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BuzzFeed's 'Real Women' Video Strikes Controversial Chord
How women are portrayed in photography has been a hot-button issue in publishing during the last several months. One could argue the spirited dialogue goes back a year to Dove's "Real Beauty Sketches"...
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BuzzFeed Shares the Secret to Its Video Success
It's hard to believe that BuzzFeed wasn't even a player in the video space until late 2012, considering that the burgeoning digital publisher has already racked up a little shy of 1.1 billion views....
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BuzzFeed Video Is Trying to Change the Definition of Branded Content
With hits like Purina's Dear Kitten (approaching 14.7 million views), Purina's A Cat's Guide To Taking Care of Your Human (5.8 million views and counting) and Clean & Clear's Awkward Things We All...
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BuzzFeed Expands Thanks to $50 Million Investment
Changes are coming for millennial-targeted publisher BuzzFeed. The company announced on Monday that it received $50 million in series E funding from venture capital firm Andreessen Horowitz and...
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For Brands, These Are the Do's and Don't's of Working With BuzzFeed
If there's ever a case for the viral success of native video content, it's the partnership between BuzzFeed and Purina. The millennial-targeted publisher and the pet brand have worked together on...
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Top 10 Web Video Series: BuzzFeed Scores With Kittens and Puppies
BuzzFeed knows that if ain't broke, don't fix it. The publisher returned with a new Dear Kitten video with Friskies this week, though threw the cat’s mortal enemy—the dog—into the mix. And all the...
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